AdStar Square Porcelain Fridge Magnet
White / 2" x 2" / Square
$19.99
Product Details & Size Guide
GhostCorp Apparel - resurrecting iconic corporate ghosts.
Keep a distinctive piece of corporate computing history close at hand with this Square Porcelain Fridge Magnet. AdStar formed in 1992 when IBM combined storage businesses spanning eleven sites in eight countries. Its name, Advanced Storage and Retrieval, covered a broad world of disk, tape, optical products, and software. From subsidiary status in 1993 to the later separation of its software and disk-drive operations, AdStar’s story captures a changing industry and makes a memorable find for collectors.
AdStar, an acronym for Advanced Storage and Retrieval, was an IBM division covering the company’s disk, tape and optical storage products, as well as storage software. In 1992, IBM combined its storage-products businesses, bringing together eleven sites in eight countries to form the division. At its creation, AdStar was described as the world’s largest information-storage business. It reported revenue of $6.11 billion, including $500 million in sales to other manufacturers, and gross profit of about $440 million before taxes and restructuring. In April 1993, IBM established AdStar as a wholly owned subsidiary to give it greater autonomy and encourage sales to outside manufacturers. Ed Zschau, an outsider to IBM, became chairman and CEO. IBM’s leadership change from John Akers to Lou Gerstner that same month shifted the company’s approach from a possible spinout toward a turnaround. AdStar’s disk-drive business remained troubled, with revenue declining to $3 billion in 1995. Zschau left in October 1995 and IBM executive Jim Vanderslice replaced him. The division was later dismantled. Its AdStar Distributed Storage Manager software was renamed Tivoli Storage Manager in 1999, and the disk-drive business component was sold to Hitachi in 2003.
Keep a distinctive piece of corporate computing history close at hand with this Square Porcelain Fridge Magnet. AdStar formed in 1992 when IBM combined storage businesses spanning eleven sites in eight countries. Its name, Advanced Storage and Retrieval, covered a broad world of disk, tape, optical products, and software. From subsidiary status in 1993 to the later separation of its software and disk-drive operations, AdStar’s story captures a changing industry and makes a memorable find for collectors.
AdStar, an acronym for Advanced Storage and Retrieval, was an IBM division covering the company’s disk, tape and optical storage products, as well as storage software. In 1992, IBM combined its storage-products businesses, bringing together eleven sites in eight countries to form the division. At its creation, AdStar was described as the world’s largest information-storage business. It reported revenue of $6.11 billion, including $500 million in sales to other manufacturers, and gross profit of about $440 million before taxes and restructuring. In April 1993, IBM established AdStar as a wholly owned subsidiary to give it greater autonomy and encourage sales to outside manufacturers. Ed Zschau, an outsider to IBM, became chairman and CEO. IBM’s leadership change from John Akers to Lou Gerstner that same month shifted the company’s approach from a possible spinout toward a turnaround. AdStar’s disk-drive business remained troubled, with revenue declining to $3 billion in 1995. Zschau left in October 1995 and IBM executive Jim Vanderslice replaced him. The division was later dismantled. Its AdStar Distributed Storage Manager software was renamed Tivoli Storage Manager in 1999, and the disk-drive business component was sold to Hitachi in 2003.
| 2" x 2" | |
| Width, in | 2.00 |
| Height, in | 2.00 |
| Depth, in | 0.25 |
Product features
- 2" square porcelain tile with glossy finish
- Superior coating for bright, true-to-design color reproduction
- Vibrant, crisp printing using modern techniques
- Strong magnet mounted on the backside for secure hold
- Durable glossy surface that highlights fine details and contrasts
Care instructions
- Gently wipe the dirt or dust off with a clean, dry microfiber cloth
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Generic brand, two year warranty in the EU and Northern Ireland
Care instructions: Gently wipe the dirt or dust off with a clean, dry microfiber cloth