Popular Dry Goods Ceramic Coffee Mug

Popular Dry Goods Ceramic Coffee Mug

11oz
$12.99
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Popular Dry Goods Ceramic Coffee Mug

Popular Dry Goods Ceramic Coffee Mug

$12.99
Size

Product Details & Size Guide

GhostCorp Apparel - resurrecting iconic corporate ghosts.

Enjoy a daily reminder of El Paso’s shopping history with a ceramic coffee mug honoring Popular Dry Goods. Founded in 1902 by Adolf Schwartz and relatives, the company grew from a downtown store into a locally owned department-store chain. Customers knew it as The Popular and La Popular, names associated with decades of city life and family-run retail. This design offers former shoppers and local-history enthusiasts a warm way to remember an institution that closed in 1995.

Popular Dry Goods Company, known as The Popular and La Popular, was a locally owned department-store chain in El Paso, Texas. Adolf Schwartz, a Hungarian immigrant who had opened Tres B and The Fair, founded the company in 1902 with his nephew Maurice Schwartz and other relatives. The Popular succeeded The Fair, which Schwartz closed that year. In 1907, the store moved from El Paso and Overland Streets to Mesa and San Antonio Streets. It had three floors by 1914, and in 1917 Schwartz transformed it from a general store into a modern department store in a six-story building at the same intersection. After Schwartz died in 1941, his nephew Maurice and, later, Maurice’s sons Herbert M. Schwartz and Albert J. Schwartz ran the company. Expansion began in 1962 with a Bassett Center location, followed by Northgate in 1966 and Sunland Park Mall in 1988. The Northgate site was later associated with the name Northpark Mall. At its closing in 1995, the chain had four El Paso locations: Downtown, Bassett Center, Northgate Center and Sunland Park Mall. All stores closed on November 6, 1995. Dillard’s purchased the credit accounts and Bassett Center store; Sears purchased the Sunland Park location, and the other two locations were dissolved.

11oz 15oz
Height, in 3.74 4.61
Diameter, in 3.15 3.43

Product features

- Microwave-safe for quick reheats

- Dishwasher-safe for easy cleanup

- Available in 11oz and 15oz sizes

- Glossy white ceramic with vibrant, long-lasting print

- Lead- and BPA-free, comfortable C-handle

Care instructions

- Clean in dishwasher or wash by hand with warm water and dish soap

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