The Treasury Store 16oz Pint Glass
16oz
$19.99
Product Details & Size Guide
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Bring a piece of American discount-store history to the table with this Treasury Store pint glass. The story began with Milwaukee’s General Merchandise Company, founded in 1938, and Treasure Island’s first store in Appleton in 1961. Its memorable squiggly-roof identity later gave way to Treasury branding as the chain expanded across several states. A fitting choice for collectors who remember the changing names and neighborhood stores of an earlier retail era.
The Treasury was a J.C. Penney-owned discount-store and hypermarket chain that grew from Treasure Island, the discount division of Milwaukee mail-order firm General Merchandise Company (GMC). David Kritzik and his sons Robert and Stanley founded GMC in Milwaukee in 1938. Treasure Island opened its first store in Appleton, Wisconsin, on November 24, 1961. Its large stores featured a distinctive zigzag design by Milwaukee architect Jordan A. Miller and promoted merchandise as being “under the squiggly roof.” J.C. Penney agreed to acquire GMC in December 1961; the $11 million acquisition was approved in February 1962. The chain expanded to the Atlanta area in 1968. In 1969, J.C. Penney announced the Treasury name as part of an effort to shift the chain’s image, although established Milwaukee and Atlanta stores kept the Treasure Island name. The first Treasury-named stores opened in California in 1970, followed by locations in Florida and Tennessee in 1971. After losses and store closures, the discount division ended in 1981. Some former Atlanta-area locations were leased to Home Depot. Treasury Drug Centers continued separately; J.C. Penney sold 45 Atlanta-area stores to Big B Drugs in 1993 and converted remaining Treasury Drug locations to Eckerd after acquiring that chain in 1997.
Bring a piece of American discount-store history to the table with this Treasury Store pint glass. The story began with Milwaukee’s General Merchandise Company, founded in 1938, and Treasure Island’s first store in Appleton in 1961. Its memorable squiggly-roof identity later gave way to Treasury branding as the chain expanded across several states. A fitting choice for collectors who remember the changing names and neighborhood stores of an earlier retail era.
The Treasury was a J.C. Penney-owned discount-store and hypermarket chain that grew from Treasure Island, the discount division of Milwaukee mail-order firm General Merchandise Company (GMC). David Kritzik and his sons Robert and Stanley founded GMC in Milwaukee in 1938. Treasure Island opened its first store in Appleton, Wisconsin, on November 24, 1961. Its large stores featured a distinctive zigzag design by Milwaukee architect Jordan A. Miller and promoted merchandise as being “under the squiggly roof.” J.C. Penney agreed to acquire GMC in December 1961; the $11 million acquisition was approved in February 1962. The chain expanded to the Atlanta area in 1968. In 1969, J.C. Penney announced the Treasury name as part of an effort to shift the chain’s image, although established Milwaukee and Atlanta stores kept the Treasure Island name. The first Treasury-named stores opened in California in 1970, followed by locations in Florida and Tennessee in 1971. After losses and store closures, the discount division ended in 1981. Some former Atlanta-area locations were leased to Home Depot. Treasury Drug Centers continued separately; J.C. Penney sold 45 Atlanta-area stores to Big B Drugs in 1993 and converted remaining Treasury Drug locations to Eckerd after acquiring that chain in 1997.
A sturdy 16oz pint glass that brings a little roadhouse spirit to everyday pours. The clear tempered glass showcases whatever you fill it with — amber beer, cold brew, or fresh juice — while a bold vintage-inspired script wraps the side for a subtle, nostalgic touch. It feels solid in the hand, resists everyday wear, and pairs easily with bar carts, kitchen counters, or a laid-back backyard table. Wash gently by hand to keep the lettering sharp and the glass crystal-clear. Built from tempered materials and assembled in the USA, this glass fits into evenings spent swapping stories, weekend morning routines, or those slow, quiet moments when a simple drink matters.
Product features
- 16 oz (0.473 L) capacity
- Tempered, durable glass construction
- BPA-free material
- Hand wash only to preserve finish
- Assembled in the USA from globally sourced parts
Care instructions
- Hand wash only
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Generic brand, two year warranty in the EU and Northern Ireland
Care instructions: Hand wash only