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Bring a chapter of American discount retail history into your everyday wardrobe with this Venture Stores polo shirt. Founded in 1968, the chain opened its first store in Overland, Missouri, in 1970 and grew into a familiar name across St. Louis, Chicago, and Kansas City. Venture became Chicago's largest discount chain before its story took a dramatic turn in the 1990s. For former shoppers and retail-history enthusiasts, this shirt recalls the stores and changing shopping landscape that shaped generations.
Venture Stores, Inc., was a discount department-store chain founded in 1968 by John F. Geisse, formerly of Target Stores, and Dave Babcock, an executive vice president at May Department Stores. May wanted to compete with emerging discount retailers but could not acquire more chains under an antitrust settlement, so Geisse and Babcock started a new retailer. Its first store opened in Overland, Missouri, on January 29, 1970. By 1976, Venture had grown to 20 stores, and in 1978 it purchased 12 Turn Style locations in Illinois and Iowa, reopening them as Venture stores that August. The chain built a strong presence in St. Louis, Chicago, and Kansas City, and became Chicago's largest discount chain. Venture separated from May and became a private corporation in 1990. It entered Texas in 1993, opening ten stores in Houston and Dallas-Fort Worth, and tested nine lower-priced Venture Dollar stores in Illinois, Missouri, and Texas in 1996. Venture sold its Texas stores to Kmart in 1997. Facing competition and financial difficulties, it entered Chapter 11 bankruptcy on January 20, 1998, announced its closure on April 27, and completed inventory liquidation by July. Former locations were taken over by several retail chains.
Bring a chapter of American discount retail history into your everyday wardrobe with this Venture Stores polo shirt. Founded in 1968, the chain opened its first store in Overland, Missouri, in 1970 and grew into a familiar name across St. Louis, Chicago, and Kansas City. Venture became Chicago's largest discount chain before its story took a dramatic turn in the 1990s. For former shoppers and retail-history enthusiasts, this shirt recalls the stores and changing shopping landscape that shaped generations.
Venture Stores, Inc., was a discount department-store chain founded in 1968 by John F. Geisse, formerly of Target Stores, and Dave Babcock, an executive vice president at May Department Stores. May wanted to compete with emerging discount retailers but could not acquire more chains under an antitrust settlement, so Geisse and Babcock started a new retailer. Its first store opened in Overland, Missouri, on January 29, 1970. By 1976, Venture had grown to 20 stores, and in 1978 it purchased 12 Turn Style locations in Illinois and Iowa, reopening them as Venture stores that August. The chain built a strong presence in St. Louis, Chicago, and Kansas City, and became Chicago's largest discount chain. Venture separated from May and became a private corporation in 1990. It entered Texas in 1993, opening ten stores in Houston and Dallas-Fort Worth, and tested nine lower-priced Venture Dollar stores in Illinois, Missouri, and Texas in 1996. Venture sold its Texas stores to Kmart in 1997. Facing competition and financial difficulties, it entered Chapter 11 bankruptcy on January 20, 1998, announced its closure on April 27, and completed inventory liquidation by July. Former locations were taken over by several retail chains.
Product features - Durable double-pique fabric designed for crisp embroidery - Modern classic fit with side seams and vents for better shape - Contoured welt collar and cuffs with a clean, topstitched shoulder - Soft Sport Grey option (90/10 cotton/poly) and 100% ring-spun cotton varieties - Tear-away label, dyed-to-match buttons, and finished placket for polished comfort Care instructions
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Gildan 85800, two year warranty in the EU and Northern Ireland