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Mark a distinctive chapter in retail history with this Venture Stores unisex quarter zip pullover listing. Venture began in 1968, opened its first store in Overland, Missouri, in 1970, and built a strong presence in St. Louis, Chicago, and Kansas City. Its later Texas expansion and 1998 closure give the company a story that spans growth, change, and the shifting fortunes of discount retail. A considered choice for former shoppers and collectors who enjoy remembering the stores that once anchored local shopping trips.
Venture Stores, Inc., was a discount department-store chain founded in 1968 by John F. Geisse, formerly of Target Stores, and Dave Babcock, an executive vice president at May Department Stores. May wanted to compete with emerging discount retailers but could not acquire more chains under an antitrust settlement, so Geisse and Babcock started a new retailer. Its first store opened in Overland, Missouri, on January 29, 1970. By 1976, Venture had grown to 20 stores, and in 1978 it purchased 12 Turn Style locations in Illinois and Iowa, reopening them as Venture stores that August. The chain built a strong presence in St. Louis, Chicago, and Kansas City, and became Chicago's largest discount chain. Venture separated from May and became a private corporation in 1990. It entered Texas in 1993, opening ten stores in Houston and Dallas-Fort Worth, and tested nine lower-priced Venture Dollar stores in Illinois, Missouri, and Texas in 1996. Venture sold its Texas stores to Kmart in 1997. Facing competition and financial difficulties, it entered Chapter 11 bankruptcy on January 20, 1998, announced its closure on April 27, and completed inventory liquidation by July. Former locations were taken over by several retail chains.
Mark a distinctive chapter in retail history with this Venture Stores unisex quarter zip pullover listing. Venture began in 1968, opened its first store in Overland, Missouri, in 1970, and built a strong presence in St. Louis, Chicago, and Kansas City. Its later Texas expansion and 1998 closure give the company a story that spans growth, change, and the shifting fortunes of discount retail. A considered choice for former shoppers and collectors who enjoy remembering the stores that once anchored local shopping trips.
Venture Stores, Inc., was a discount department-store chain founded in 1968 by John F. Geisse, formerly of Target Stores, and Dave Babcock, an executive vice president at May Department Stores. May wanted to compete with emerging discount retailers but could not acquire more chains under an antitrust settlement, so Geisse and Babcock started a new retailer. Its first store opened in Overland, Missouri, on January 29, 1970. By 1976, Venture had grown to 20 stores, and in 1978 it purchased 12 Turn Style locations in Illinois and Iowa, reopening them as Venture stores that August. The chain built a strong presence in St. Louis, Chicago, and Kansas City, and became Chicago's largest discount chain. Venture separated from May and became a private corporation in 1990. It entered Texas in 1993, opening ten stores in Houston and Dallas-Fort Worth, and tested nine lower-priced Venture Dollar stores in Illinois, Missouri, and Texas in 1996. Venture sold its Texas stores to Kmart in 1997. Facing competition and financial difficulties, it entered Chapter 11 bankruptcy on January 20, 1998, announced its closure on April 27, and completed inventory liquidation by July. Former locations were taken over by several retail chains.
| XS | S | M | L | XL | 2XL | 3XL | 4XL | |
| Width, in | 19.00 | 20.50 | 22.00 | 23.50 | 25.00 | 26.50 | 28.50 | 30.50 |
| Length, in | 27.00 | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 32.50 | 33.00 |
| Sleeve length, in | 34.20 | 35.00 | 35.75 | 36.50 | 37.25 | 38.00 | 38.75 | 39.50 |
Product features
- 100% polyester — lightweight and quick-drying (3.8 oz/yd²)
- Moisture-wicking fabric that moves sweat away from skin
- Cadet collar with reverse-coil plastic zipper and metal head
- Direct-to-Film (DTF) chest print for crisp, durable graphics
- Regular fit with tear-away label for comfortable, irritation-free wear
Care instructions
- Machine wash: cold (max 30C or 90F)
- Do not bleach
- Do not tumble dry
- Do not iron
- Do not dryclean
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Sport-Tek ST357, two year warranty in the EU and Northern Ireland
Care instructions: Machine wash: cold (max 30C or 90F), Do not bleach, Do not tumble dry, Do not iron, Do not dryclean