Pirch

Ghost Corp Apparel — resurrecting iconic corporate ghosts.

Pirch began in San Diego in 2009, first operating as Fixtures Kitchen Bath Outdoor and then Fixtures Living. It sold premium kitchen, bath, laundry and outdoor products through unusually hands-on showrooms, where shoppers could test faucets, burners and appliances instead of merely admiring a wall of boxes.

Fixtures Living changed its name to PIRCH in August 2013, adopting a stylized take on “perch” for a more national luxury-retail identity. Catterton Partners had made a minority investment earlier that year. The San Diego company expanded into markets including Chicago, Dallas, New York and New Jersey, but in 2017 it retreated to California and closed its non-California stores. The retail nest proved harder to feather than expected.

In March 2024, Pirch paused operations and closed its California showrooms and distribution centers. On April 19, 2024, Pirch, Inc. filed a voluntary Chapter 7 bankruptcy case in the Southern District of California, ending the chain’s run after roughly 14 years.

Our Pirch collection celebrates the showroom that made appliance shopping feel like a high-end field trip: working kitchens, running water, serious design ambition, and a retail experience bold enough to ask why a faucet should not get its own moment in the spotlight.