The Wiz Passport Cover
Take a storied New York name beyond the Northeast. The Wiz was founded in New York City in 1977 and later became known nationwide through the unforgettable Nobody Beats The Wiz slogan, even as its strongest roots remained regional. This passport cover gives travelers a compact collector piece connected to electronics-store history, classic advertising, and the era when The Wiz was a fixture of New York-area sports culture. A fitting travel companion for devoted fans.
The Wiz was an electronics-store chain founded in New York City in 1977 by Stephen Jemal, who included brothers Lawrence, Marvin, and Douglas Jemal in the business. Operating primarily across New York, Pennsylvania, and New Jersey, the chain later adopted its familiar advertising slogan as its official name, Nobody Beats The Wiz. During the early and middle 1990s, it became a prominent sponsor of New York-area teams including the Yankees, Knicks, Mets, Nets, Rangers, Devils, and Islanders, while also sponsoring the Orioles, Flyers, Whalers, and Canadiens. Following a rapid expansion from about 20 locations to more than 80 in under a year, the company filed for bankruptcy in 1998 and Cablevision bought it for $80 million. At its peak, the retailer had 94 stores, 2,000 employees, and $1.4 billion in revenue across five states, plus music-only stores in Maryland and the Washington, D.C. area. Cablevision later dropped the slogan, and the chain closed permanently in 2003. Marvin Jemal subsequently opened The Zone in several former Wiz sites; P.C. Richard acquired Wiz assets, chiefly its name, in September 2003.
| 3.9" x 5.8" | |
| Height, in | 5.79 |
| Width (Closed), in | 3.94 |
| Width (Open), in | 8.03 |
| Depth, in | 0.39 |
Product features
- Two card slots plus pockets for boarding passes or IDs
- Cruelty-free black PU faux leather exterior
- RFID-blocking lining to protect against skimming
- One-size fits most passports (3.9″ × 5.8″)
- Vibrant front-cover print with potential edge fading on darker solids
Care instructions
- Wipe with a damp cloth, air dry or use a soft, non-abrasive cloth
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Generic brand, 2 year warranty in EU and Northern Ireland as per Directive 1999/44/EC
Care instructions: Wipe with a damp cloth, air dry or use a soft, non-abrasive cloth