Delia's, Inc. (stylized dELiA*s) Golf Towel
Bring Delia's nostalgia to the course with a golf towel honoring a brand that made fashion catalogs a ritual for many 1990s shoppers. Delia's launched in 1993 and grew from an independent youth lifestyle retailer into a familiar mall, catalog, and web-era name. Its corporate path, from Alloy ownership to a later online relaunch, adds an extra layer of collector interest to this practical accessory for a round, range day, or golf getaway.
Delia's, Inc., stylized dELiA*s, launched in 1993 as a lifestyle brand of apparel and accessories created by two Yale University graduates. The independent retailer and direct marketer focused on girls and young women, building a prominent U.S. audience through direct-mail catalogs, websites, and mall-based specialty stores. Its assortment included clothing, footwear, cosmetics, accessories, and room furnishings. Delia's acquired Gurl.com in December 1997, later grouping it and related sites under the teen-focused iTurf online subsidiary in 1999. Alloy Inc. acquired Delia's in 2003 for $50 million; Alloy spun the company off in 2005. In January 2013, HRSH Acquisitions LLC bought Alloy Inc., then marketed as Alloy Apparel. Delia's filed for Chapter 11 protection in December 2014 and announced the liquidation of its 95 stores. Steve Russo of Fab/Starpoint acquired the brand in 2015 and reopened it as an online-only business that August. Dolls Kill later licensed the name, relaunching Delia's as a sub-brand in November 2018, with online sales and pop-ups in Los Angeles and San Francisco.
Light, quick-drying, and built to travel with you on the course. This compact golf towel slips onto your bag with a solid gold grommet and ring, so it’s always within reach between swings. The dense microfiber weave soaks up moisture and cleans clubfaces without scratching. Its subtle printed logo sits low on the cloth for an understated look that won’t distract from your setup. Carry it clipped to your bag, loop it on your cart, or toss it in your travel kit—this towel is quietly reliable when the round gets long or the weather changes.
Product features
- Microfiber blend (80% polyester, 20% polyamide) for strength and durability
- Highly absorbent weave that dries quickly
- Compact one-size design: 16" × 24" (40.64cm × 60.96cm)
- Gold grommet with ring for easy attachment to golf bags or clips
- Single-side print with a low-profile logo placement
Care instructions
- Machine wash separately: cold (max 30C or 90F), gentle cycle
| 16'' × 24'' | |
| Width, in | 16.00 |
| Length, in | 24.00 |
EU representative: HONSON VENTURES LIMITED, gpsr@honsonventures.com, 3, Gnaftis House flat 102, Limassol, Mesa Geitonia, 4003, CY
Product information: Generic brand, 2 year warranty in EU and Northern Ireland as per Directive 1999/44/EC
Care instructions: Machine wash separately: cold (max 30C or 90F), gentle cycle